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                                                    LAUNCHED -

                                                    SEP 2018

                                                    行业 -

                                                    BELLIAC 佰丽爱家

                                                    佰丽爱家始终将自身定位为一家互联网家居科?#35745;?#19994;,注重打造互联网+的O2O闭环模式。

                                                    2018年7月10日,佰丽爱家成功获得红星美凯龙集团的5000万投资,双方优势互补,带来全新的发展机遇——积极探索新零售路径与模式,实现线上线下一体化融合、建立无缝衔接的一站式购物新体验。在这一背景下,佰丽爱家品牌形象升级,成为品牌未来发展战略的重要开端。


                                                    PROJECT -

                                                    佰丽爱家logo

                                                    More show

                                                    佰丽爱家logo海报应用


                                                    BELLIAC has always positioned itself as an Internet home technology company, focusing on creating an O2O closed-loop model of the Internet+.

                                                    佰丽爱家logo

                                                    NEW
                                                    BRAND

                                                    U.TIMES DESIGN


                                                    继续以字母“B”为LOGO图?#26410;?#24847;点,但又打破之前单个字母"B"的形态。
                                                    将“B”镜像翻转,形成对称的一对B,形似一只展翅的蝴蝶。

                                                    用对称、不规则的几何图形表现,让图形LOGO简洁明了,辨识度更高。


                                                    • 佰丽爱家logo符号

                                                    • 佰丽爱家logo符号

                                                    • 佰丽爱家logo底纹

                                                    • 佰丽爱家logo底纹



                                                      OFFICE 
                                                      APPLIACTION

                                                      U.TIMES DESIGN

                                                      品牌LOGO图形与中英文字体的组合,
                                                      广泛应用于办公、销售、宣传等系统,契合品牌的调性建立一套完善的视觉形象。


                                                      佰丽爱家VI手册


                                                      佰丽爱家VI应用.jpg
                                                      佰丽爱家办公物料

                                                      MARKET
                                                      APPLIACTION

                                                      U.TIMES DESIGN


                                                      佰丽爱家全屋定制

                                                      佰丽爱家产品标签


                                                      SYMBOL 
                                                      APPLIACTION

                                                      U.TIMES DESIGN


                                                      佰丽爱家logo形象设计-成都有时设计.jpg

                                                      佰丽爱家logo形象设计-成都有时设计.jpg

                                                      佰丽爱家符号应用

                                                      ADVERTISEMENT

                                                      U.TIMES DESIGN


                                                      作为佰丽爱家形象代言人,
                                                      胡可不仅具备自然亲和的形象,
                                                      更重要的是胡可一家四口的幸福生活,
                                                      真实再现了“For Love, For Home”的生活状态。

                                                      佰丽爱家形象代言人

                                                      佰丽爱家代言人海报


                                                      LILY

                                                      U.TIMES DESIGN


                                                      作为互联网电子商务品牌,美丽可爱的卡通形象,更容易被接受和传播。

                                                      佰丽爱家吉祥物的设计与logo一脉相承,一个拿着魔法杖的蝴蝶精灵女孩,用佰丽爱家的魔法为爱定制幸福家。


                                                      佰丽爱家人物形象

                                                      佰丽爱家卡通形象


                                                      FOR LOVE / FOR HOME

                                                      U.TIMES DESIGN


                                                      无论是品牌logo还是广告语,一个“爱”字从头到?#34917;?#31359;在佰丽爱家的品牌文化之中,饱含了佰丽爱家对消费者的美好祝福,更是展示了佰丽爱家对至善至美的追求,为消费者打造幸福美满家居生活的品牌理念!



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                                                                                                      平特肖高手论坛rr138
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